VasGk | Κοινωνικό Νερό

I've read that the science of the near future is statistics. The above video is really an insight of where marketing, advertising and micro targeting is going. Interesting to develop different applications for different markets or products.  Definitely something to watch for!

Rogue candidates are gaining publicity for single-issue campaigns. Do take the time to watch these videos, it is impressive, and at the same time very positive, that people are turning towards real and straightforward messages. Rent Is Too Damn High If it's real, it's simple. Definitely something to watch in future elections!

I really like the new calling tool by Organising for America. Straightforward tools like this can really help in organising grassroot supporters to take action in a structured and targeted way. This technology serves not only as a phone bank tool, but also as a structured polling questionnaire. So, grassroot supporters are being utilised for a phone-bank GOTV campaign. At the same time, the campaign gets valuable, individual targeted data, as to what are the intentions and beliefs of people being targeted by the campaign.  Definitely a model for future canvassing campaigns and valuable data gathering. I was also impressed by the detail of the guidelines for every call. By the way, at the end of each and every call the message is: Wonderful - Thanks again for being active in 2008. We look forward to voting with you again on November 2nd so we can continue moving America forward. Have a nice day! [Hang up] It's time to hit the phones.

As part of my presentation at the 6th International Political Marketing Conference, on Blogger Outreach strategies and New Media Engagement , I commented on how to manage negative blog posts in a political campaign. Blogs are becoming part of the Public Relations landscape and being able to engage is crucial in developing a cohesive new media communications plan. You can watch my remarks here: