As part of my presentation at the 6th International Political Marketing Conference, on Blogger Outreach strategies and New Media Engagement, I commented on how to manage negative blog posts in a political campaign. Blogs are becoming part of the Public Relations landscape and being able to engage is crucial in developing a cohesive new media communications plan.
You can watch my remarks here:
Relevant post about politics and slander handling in social media here http://apofasi.wordpress.com/2010/10/08/%CF%84%CE%BF-%CE%B4%CE%B9%CE%B1%CE%B4%CE%AF%CE%BA%CF%84%CF%85%CE%BF-%CE%B5%CE%AF%CE%BD%CE%B1%CE%B9-%CE%B1%CE%BD%CE%B1%CE%BE%CE%B9%CF%8C%CF%80%CE%B9%CF%83%CF%84%CE%BF-%CE%B9%CE%B4%CE%B1%CE%BD%CE%B9/
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