VasGk | Κοινωνικό Νερό

Message by Dr. Stefanie Babst (NATO Deputy Assistant Secretary General for Public Diplomacy). A new initiative from the North Atlantic Treaty Organization, part of a public, or better framed, digital diplomacy. As stated, the WE-NATO platform is:  "... A n interactive social media platform which will enable NATO officials to engage directly with the global public and netizens in an open and transparent dialogue on issues related to NATO’s current agenda." Although I do applaud this new communication and outreach campaign, I must say that this could have been done from the current website of the organization, without having to create a new online presence or introduce the public to a new name (WE-NATO).  At the same time, just to add a bit of constructive criticism, I must point out that throughout the website comments are encouraged,   WE want to listen to what YOU have to say!  however at the bottom of each page its states:  Comments are clos...

Credit: OSCE/Igor Schimbator In a recent article on NPR  by Michele Kelemen, one can read how Social Media have affected Public Diplomacy. The Arab spring has been used as a bedrock for people arguing about the role of the Internet in regime change and public diplomacy. It is not just Social Media, but the Internet as a whole. Some people consider Social Media to be websites such as Facebook, twitter, YouTube, flickr, Blogs and more. That is not the case. These tools are just Internet applications. The Internet as a whole is a Social Medium! Today if somebody is lying about you in the media ... we now have the tools to get the real facts out there. - Alec Ross , State Department social media adviser Alec Ross is right. However with the correct use of Social Media, one should not only get the word out, or set the record strait; but actually listen to citizens and social groups, engage with the public and create a two-way communications stream between the diplomat...

It's me again, blogging from my iPhone. So please excuse any spelling errors and/or abbreviations.. By the by, I will be using the blogger app more! On topic.. I love how the Mitt Romney campaign actually forwarded an email from the Obama Campaign! The main message is this: "If you don't like what you saw in President Obama's State of the Union last night, consider this: Pitch in $3 or more to the Romney campaign now" Excellent email communications! Simple, to the point & including the opponent's email in the message! Brilliant! I like this method of email communications, because it shows that you don't need to structure a huge newsletter, or stay on message, in order to send a great email. You just need to be creative, smart, and timed! I think this might be a first..

A recent tweet from President Obama... stated : President Obama urges Congress to pass the infrastructure section of the American Jobs Act now. Listen live: http://wh.gov/live I have seen this in many tweets from politicians that have communications staffers operate their Social Media presence. This tweet is absolutely wrong! Barack Obama says: "President Obama urges Congress..." instead of writing "I urge Congress..." the copywriter wrote a tweet as if he/she is writing on their personal account. Clearly a big Social Media mistake.. P.S. IAB!

First of all I want to say that I don't believe in websites that debunk Internet rumor. As I said in a previous post Debunking smears on the Internet :  "When you make it an issue, it becomes an issue"  AttackWatch.com is a new website that seeks to put the record strait (according to the Obama campaign).  The Obama campaign also keeps FightTheSmears.com a website actually created for the 2008 campaign! The website is still online, along the new  AttackWatch.com . Both of them! Comes to prove that websites that re-produce smears and rumors, do just that: re-produce smears and rumors.  FightTheSmears.com is a 2008 Obama campaign tool, that still keeps the 2008 smears online! The Republicans instead of "Getting the record strait" they just serve "the facts" not the rumors; with the  StimulusSpotlightProject.com  The difference is that they do not re-produce the smears. The website offers bullet point "facts" that target on...

The Mitt Romney campaign has the message "Believe in America" beneath the Romney logo ( my opinion on the 2012 Romney logo ) but just beneath that, it has a Donate button. In doing so the message becomes:  Romney - Believe in America - Donate So, Romney believes in America, you should too.. oh, and donate to the campaign..  I know that that this might be considered a detail, however, when you look at it, it looks like the message is with the word " donate ".  Anyway, I just wanted to bring this to your attention in order to point out that: The way you create an email newsletter can be proven to be crucial in changing or shaping your message.

In a recent email to supporters, the UK Conservative Party asks people to become full members of the party in order to help shape party policies, attend party Conferences and select the Party's candidates. Also worth mentioning.. members get a free Membership card. That's all good, but then the email also offers a £40 wine voucher if you register now! WTF? As an added bonus, new Members will also get £40 off at Naked Wines . After joining online, you'll be directed to the Naked Wines website - where you'll get £40 off any case of wine worth £59.99 or more. (You must be 18 years old to take advantage. Terms and conditions apply More info about the free wine at the Conservative website here .  I believe this offer from the UK conservatives is hilarious!  There are so many ways to rip on this move! But as they say in their email (after ordering the free wine):  join today and help shape the future of your Party and your country .  I wonder if the deci...